Creating a Social Business in the Home Care Sector
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In this episode of the Driven Female Entrepreneur Podcast, I speak with Merrily Orsini, Founder and Board Chair of CoreCubed.
After knowing she’s going to be a solo parent soon to her two young kids, Merrily knew she had to figure things out and make it work. Using her masters in social work, she started her first business called Elder Care Solutions.
Her first business took off so she decided to create another business called CoreCubed – a digital marketing company that she founded in 1998. Since then, she has helped countless families in helping them get the best at-home-care service.
Listen to this episode to learn Merrily’s best advice on how to build a successful business through profitability, education, great customer service and in having lots of faith in yourself.
Profitability actually helps the community and helps the employees. If you don't have a profitable, successful business, then you may be paying yourself, but you're not feeding into the community. - Merrily Orsini Click To Tweet
In this value-packed episode you’ll learn:
- Why your first clients can be your co-creator
- How profitability helps not just your business but your employees and the community as well
- Why Customer Service plays a big role in growing your business
- How working with a business coach can help you achieve business success
- The importance Education should play in your business
…and so much more!
Once I understood that I had a business and that I really wanted to be successful, I pretty much followed a nice path of setting goals and then figuring out how to reach those goals. - Merrily Orsini Click To Tweet
About Merrily Orsini
MERRILY ORSINI, Founder and Board Chair of CoreCubed, is considered a thought leader in the in-home care services industry. Orsini is the leader, creator, and host of the Help Choose Home Podcast, which focuses on educating the masses on how to and when to choose healthcare at home in later life. Orsini’s business ownership began with a geriatric care management model in-home care agency, a venture that garnered her the prestigious Ernst & Young Entrepreneur of the Year Award in 1996.
Connect with Merrily
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About Your Host, Melitta Campbell
Since 1997, Melitta has been helping businesses achieve their goals for growth through authentic communication and marketing, helping them achieve a noticeable change of fortune in as little as three months.
After a decade of entrepreneurship, Melitta combined her 25 years of marketing, communication and leadership expertise and experience in the the Dream Clients Blueprint – a proven methodology for building a thriving business or coaching practice, while also mastering your mindset and enjoying a balanced life.
Melitta is also a 2x Best-Selling Author, TEDx Speaker Coach, certified Mindset Coach, founder of the Driven Female Entrepreneur Club and host of the Driven Female Entrepreneur podcast.
She has won awards for her work including a LTSB Making a Difference Award, listed as one of the top Sales Influencers of 2021 by LinkedIn and the Most Influential Female Business Coach of 2021 (Europe) by Acquisition International.
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