In this episode of the Driven Female Entrepreneur Podcast, I speak with Founder of Successful Freelance Mom, Abbi Perets.
When Abbi became a Mum, she realised that she no longer wanted to work in an office, but wanted to find flexible work that would allow her to focus on her family, while also earning a good income. She decided that freelance writing would work well - and then set about finding out that that actually was!She learned her trade through the books she borrowed from the library, and honed her skills writing articles for magazines. To earn a more consistent income, she moved into corporate copywriting and later specialised copywriting for evergreen email sequences and sales pages.
When she found other Mums struggling to earn an income around their family, she started to share her experiences so that other Mums, supporting them in starting their own successful freelancing career too.
Listen to this episode to learn more about how you too can start a successful freelancing business, be productive around the demands of your family life, and enjoy long-term success on your own terms.
When it comes to getting things done without the overwhelm, focus on tasks not projects, break things into easy chunks, and ask 'how can I make this easier for future me?' - Abbi Perets
In this value-packed episode you'll learn:
- How to run a business around a family.
- Why success can look very different for women than it does for me.
- How to be productive when you only have pockets of time.
- How to start a successful freelancing business when you don't have the skills or experience.
- The importance of outsourcing early on.
- How to manage challenging times in your business.
- Why making mistakes is great for your business growth.
- How to create a premium product and charge higher fees.
- The importance of listening first, before you start writing sales copy.
- How to stay in control of your time.
...and so much more!
Always treat yourself with the same kindness, love and encouragement that you give your children. Give yourself that same nurturing environment to grow and develop in. It will do amazing things for your business. - Abbi Perets
About Abbi Perets
Abbi Perets is a professional copywriter with over 20 years of experience and has written content for some of the biggest brands in the world. She founded Successful Freelance Mom to support and encourage women and mothers to create profitable freelance businesses that fit into their busy lives.
Whether you’re trying to get a business off the ground while managing toddlers, teenagers, or day job boss who throws regular tantrums, Abbi’s no-nonsense approach will show you how to get the right work done in small chunks of time without making yourself nuts.
Connect with Abbi
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About Your Host, Melitta Campbell
Melitta Campbell is a Business Coach who uses her 25 years of business, marketing and communication experience to help women build a business that delivers more than just profit.She believes that your business is an opportunity to achieve personal growth and create a powerful legacy, while helping others through your wisdom and expertise. It's a way to live your purpose, do work that you love and feel proud of the difference you are making.
Her signature program, the Dream Clients Blueprint offers women a unique business coaching experience. It offers step-by-step guidance as you build and grow your business with authenticity, and upgrade your business, leadership and communication skills. While giving you live personalised business advice each week, and monthly Mindset Mastery sessions with a behavioural psychologist and high-performance coach. Ensuring her business coaching offers a highly personalised approach, so every woman feels like a valued member of the community, and has exceptional opportunity to achieve their goals in a matter of weeks, was important to Melitta. Having been her own boss for 13 years, she understands that being successful takes a lot more than a perfect plan. You also need the skills, vision and confidence to implement it.
Melitta also empowers women through her work as a TEDxLausanne and TEDxSwansea Speaker Coach, through the content on her blog, her Facebook community the Driven Female Entrepreneur Club, and her best-selling books The Power of Why, and A Shy Girl's Guide to Networking and here on the Driven Female Entrepreneur Podcast.
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