How to Create a Business that Holds You—Not Drains You

How to Create a Business that Holds You—Not Drains You

July 2, 2025

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How to Create a Business that Holds You—Not Drains You

July 2, 2025

How to Create a Business that Holds You—Not Drains You
Melitta Campbell, Business Coach for Women - LinkedInMelitta Campbell, Business Coach for Women - Pinterest

Show Notes

Welcome to the Art of Value Whispering podcast

Today, I’m joined by Cristina Pop, a feminine empowerment and expert coach, and founder of THRIVE (Cristina Pop Coaching).

Cristina, originally from Romania, began her career in the corporate world in Paris, before following her intuition and moving into coaching—long before it was widely understood. She launched her first business in 2012 and later rebuilt it in Switzerland in 2022.

Today, Cristina helps women stop running their businesses like men by embracing a more feminine, intuitive, and sustainable approach to success.

Join me in this episode to discover how embracing your natural rhythms and feminine energy can help you build a business that doesn’t just grow—but feels aligned, sustainable, and deeply supportive.

“Success doesn’t require you to push harder. It asks you to listen deeper.” – Cristina Pop

In this Week's Episode...

In this episode, you will learn:

  • Why many women feel drained in business—and how misaligned energy plays a role.

  • How balancing masculine and feminine energy supports sustainable success.

  • Linear growth vs. cyclical flow approach—and why your rhythm matters.

  • Cristina’s Feminine Creative Cycle Checklist and how to use it for aligned action.

  • An inside look at Cristina’s THRIVE framework and how it helps you build a business that holds and nourishes you.

  • Why rest is a starting point, not a reward.

💡 Ready to take action?

“Running your business like a woman means blending strategy with intuition—structure with flow. That’s where the magic happens.” - Cristina Pop

About Cristina


Cristina Pop is an expert in feminine empowerment and feminine business, a coach and mentor for women and speaker. 

Cristina is also the host of the podcast Stop Running Your Business Like a Man™.

With a deep understanding of the challenges faced by women in life and business, Cristina Pop has crafted the THRIVE Formula™, a methodology that has empowered hundreds of women to achieve outstanding outcomes.

Cristina Pop is renowned for her exceptional ability to transform women’s lives and businesses. Her dedication to supporting women to align their lives and businesses with their inner knowing and their energetic cycles is at the heart of everything she does.

Connect with Cristina

 Website    LinkedIn

About Melitta

Melitta Campbell, also known as ‘The Value Whisperer’, is an award-winning business coach, TEDx speaker, best-selling author of 'A Shy Girl's Guide to Networking' and podcast host.


Melitta is passionate about helping introverted experts, and service business owners who prefer meaningful and impactful marketing, over loud and pushy strategies, to confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.

She teaches her clients a unique approach to business growth: The art of Value Whispering. It's a smarter way to market your small business, which weaves your true value through everything you do, so you can naturally stand out, attract your dream clients, and have an impact you feel proud of - without ever feeling fake or pushy. 

Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of growing a thriving small business and maintaining a balanced lifestyle.

Originally from the UK, she now supports her global business coaching clients from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.

You can learn more about Melitta's story here.

Connect with Melitta

Website        Facebook        Linkedin         Twitter         YouTube    

Download Your Introvert's Business Growth Playbook

You don't have to choose between growing your business and staying true to yourself. 

In this free eBook, you’ll unlock the secret to smoother business growth through strategies designed for introverts and those who want to attract more clients by shouting less, and resonating more.

Download Your Introvert's Business Growth Playbook >

Watch Melitta’s TEDx Talk: An Introvert's Guide to Having Quiet Impact

Ready to add more meaning and impact to your marketing?

To learn more about working with Melitta and her signature Value Whispering Blueprint programme, book a complimentary call with Melitta here: https//valuewhispering.com

Join the Dream Clients Club

Grow your business (without shouting) and join like-minded women in the FREE online community for Female Entrepreneurs, led by award-winning business coach, Melitta Campbell.

You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!

> Join the Dream Clients Club (free)

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You don't have to choose between growing
your business and staying true to yourself.

Get the Introvert's Business Growth Playbook and unlock the secret to
quietly impactful growth - without using loud or complex marketing strategies
that don't align with you and your values.

Let's get started →