Becoming a More Inclusive and Welcoming Business

Becoming a More Inclusive and Welcoming Business

March 30, 2023

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Becoming a More Inclusive and Welcoming Business

March 30, 2023

Becoming a More Inclusive and Welcoming Business
Melitta Campbell, Business Coach for Women - LinkedInMelitta Campbell, Business Coach for Women - Pinterest

Show Notes

In this episode of the Driven Female Entrepreneur Podcast, I speak with Rikki Arundel, a Storytelling Expert and Gender Inclusion Speaker.

Rikki developed a passion for public speaking at a young age, but ended up in the insurance industry. However, they pursued qualifications and training, attending conferences and discovering a love for personal development speakers, which were not yet popular in the UK. 

After speaking at several events, Rikki was encouraged to join the National Speaker Association. They took the leap and joined the association. Attending a NSA conference in the US in 1995 proved to be a life-changing experience (can you imagine sitting next to Zig Ziglar?!).

After their transformative experience, Rikki felt compelled to create a community for like-minded speakers back home. Drawing on inspiration from their own journey and the encouragement of friends, they founded the Professional Speaking Association.

Now, through their expertise, they assist business leaders and professional speakers in utilising storytelling to enhance the impact of their presentations and motivate their audience to take action. Leveraging their personal stories and experiences as a non-binary trans individual, they also aid business leaders in promoting greater LGBTQ+ inclusivity within their organisations, leading to increased profitability.

Don't miss Rikki's episode as they share their tips for captivating audiences with inspiring storytelling and creating a LGBTQ-inclusive business that makes all clients feel welcome and encourages authentic self-expression.

“To create a business that’s more welcoming and inclusive to everyone, I would recommend you start engaging with people from different cultures and backgrounds.” - Rikki Arundel


In this value-packed episode you’ll learn:

  • How to handle or approach people and cultures you don’t understand.
  • A helpful way to make your business truly inclusive.
  • The difference between women and men’s storytelling.
  • Tips for tapping into and utilising both your feminine and masculine attributes.
  • The importance of learning how to speak up without feeling the fear of judgement.

...and so much more!

"Being able to say what you think, what needs to be done, and expressing your own view comes from a certain level of confidence that you have to develop." - Rikki Arundel

About Rikki

Rikki Arundel is an award winning speaker and was the founder of the UK Professional Speaking Association. However in 2002 their speaking career almost ended when they made the difficult decision to transition and begin living as a woman.

Faced with considerable discrimination they changed direction, completing a masters degree in gender research and establishing themselves as a Gender expert. Today they will be sharing some of the lessons they have learned from living and working both as a man and a woman and now as a non binary person.

Connect with Rikki

Website                Linkedin               Facebook             Instagram                Twitter                                     

Links to media mentioned in the show:

Learn more about Transgender Day of Visibility

Sam Smith

Virgin Ad

Toastmasters International

Learn more about gender identity issues by watching these TED talks

Start understanding more about people from a diverse range of backgrounds via the wonderful Kids Meet series. For example, what happens when kids meet a gender non-conforming person, a transgender soldier, a transgender athlete or a drag queen? 

A Trans Athlete

A Gender Non-Conforming Person

Transgender Soldier

A Drag Queen

Access your Free Training (as mentioned in the show)

The number one question I'm asked is: How can I get more clients?

To help you market your business and attract more of your ideal clients, don't miss this masterclass:

> Access your Free Training and Attract your Next Dream Client Here

About Melitta

Melitta Campbell is an award-winning business coach who is passionate about helping women confidently Build, Grow and Scale a profitable business that allows them to do work that they love, create the balanced lifestyle they desire, and feel proud of the difference they are making.

Her expertise comes from 25+ years of experience in communication, marketing and leadership, including more than a decade of running her own businesses. This allows her to coach her clients on the inner-game of success as much as the practicalities of starting and running a thriving business.

Melitta is also the best-selling author of A Shy Girl’s guide to Networking, international speaker, and host of the Driven Female Entrepreneur podcast.

In 2021, LinkedIn named Melitta as one of the top Sales Influencers to follow and one of their top 14 most authentic contributors.

At AIs Influential Business Woman Awards in 2021 and 2022, Melitta was awarded:

Most Influential Female Business Coach (Europe)

She was recently named as one of the top Female Business Coaches in the World by Cade Hildreth, and

Grant Cardone and Pete Vargas invited Melitta to be a judge at: The Great American Speak Off 2023 event in Las Vegas, attended by 40k guests.

Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.

Connect with Melitta

Website                Facebook                Linkedin               Twitter                                                  

Join the Driven Female Entrepreneur Community

Come and join like-minded women in the FREE online community for Driven Female Entrepreneurs.

You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!

> The Driven Female Entrepreneurs Club

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