Why Selling = Service - Liz Dederer

Why Selling = Service - Liz Dederer

July 8, 2021

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Why Selling = Service - Liz Dederer

July 8, 2021

Why Selling = Service - Liz Dederer

Show Notes

In this episode of the Driven Female Entrepreneur Podcast, I speak with CEO of Selling with Service, Liz Dederer.

Liz has been in business for herself for two decades. For the first half, as a side-hustle, and the second half full-time as a means to break free from an abusive relationship. Her journey was not easy, and her experience was far from the laptop lifestyle she had imagined.

Liz has successfully built a thriving business, despite the chaos, and today helps her clients to enjoy and win at sales.

Listen to this episode to learn more from Liz about how you can overcome your business challenges, particularly around sales and business growth.


In this value-packed episode you'll learn:

  • Why women have a natural advantage when it comes to sales.
  • The three sides to selling success for women.
  • The formula for charging your worth.
  • How to stop being a well-intentioned amateur at sales.
  • What a great sales call looks like.
  • How to close your sales conversations.
  • The importance of having a clear sales process.
  • How to create a premium product and charge higher fees.
  • The importance of listening first, before you start writing sales copy.
  • How to stay in control of your time.

...and so much more!

The only thing we ever need to focus on in business is to create a customer, and a customer is someone who pays. Period. - Liz Dederer

About Liz Dederer

A 20-year, 5-time entrepreneur, Liz Dederer, CEO of Selling With Service, empowers women to make money and create change. In her flagship program, the Sales School for Entrepreneurs, Liz teaches solopreneurs how to create a high-touch low-tech service business so they can experience their first of forever 5-figure months.

An accomplished speaker, Liz brings wit and wisdom to her frequent appearances on podcasts, regional and national conferences on subjects of women’s empowerment, sales, and money. 

Connect with Liz

Website     Linkedin     Instagram

Join the Driven Female Entrepreneur Club!

Come and join like-minded women in the FREE online community for female entrepreneurs seeking more confidence and an authentic approach to business growth.You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!

> The Driven Female Entrepreneur Club

Other Episodes you May Enjoy...

Selling with Noble Purpose – Lisa McLeod

Backyard sales to Global Brand – Kelley Higney

Pricing with Confidence and Charging Your Worth – Janene Liston

> More Podcast Episodes

Also see:

Why selling feels hard, and how to get confident with sales

About Your Host, Melitta Campbell

Melitta Campbell is a Business Coach who uses her 25 years of business, marketing and communication experience to help women build a business that delivers more than just profit.She believes that your business is an opportunity to achieve personal growth and create a powerful legacy, while helping others through your wisdom and expertise. It's a way to live your purpose, do work that you love and feel proud of the difference you are making.

Her signature program, the Dream Clients Blueprint offers women a unique business coaching experience. It offers step-by-step guidance as you build and grow your business with authenticity, and upgrade your business, leadership and communication skills. While giving you live personalised business advice each week, and monthly Mindset Mastery sessions with a behavioural psychologist and high-performance coach. Ensuring her business coaching offers a highly personalised approach, so every woman feels like a valued member of the community, and has exceptional opportunity to achieve their goals in a matter of weeks, was important to Melitta. Having been her own boss for 13 years, she understands that being successful takes a lot more than a perfect plan. You also need the skills, vision and confidence to implement it.

Melitta also empowers women through her work as a TEDxLausanne and TEDxSwansea Speaker Coach, through the content on her blog, her Facebook community the Driven Female Entrepreneur Club, and her best-selling books The Power of Why, and A Shy Girl's Guide to Networking and here on the Driven Female Entrepreneur Podcast.

If you are ready to grow your business with personalised guidance and a customised plan book your Free Business Growth Call.

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Download your Networking Checklists and learn how to confidently build your network and enjoy greater success.

Why Selling = Service - Liz Dederer
Why Selling = Service - Liz Dederer


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