Building your Business With Events - Venese Lau

Building your Business With Events - Venese Lau

June 9, 2021

Or listen on :

Building your Business With Events - Venese Lau

June 9, 2021

Building your Business With Events - Venese Lau

Show Notes

In this episode of the Driven Female Entrepreneurs Podcast, I speak with events entrepreneur and Founder of Your Entrepreneur Resources, Venese Lau.

When Venese moved to Japan after growing up in Australia, she attended as many events as she could to build her network and start to settle into Tokyo. She soon found herself promoting the events she was attending, and from there her events and marketing business was born.

Over time her business evolved to work with many businesses, brands and charities of all sizes. But when COVID hit, her business stopped overnight. Using the opportunity to investigate how she could serve other entrepreneurs during this challenging time, Venese launched a new business, a platform to help entrepreneurs find the right courses, tools and coaches to support their business growth, ensuring that they enjoy the best returns on the investment they make in themselves.

Listen to this episode to learn more about how events can be an important part of your marketing strategy, at every stage of your business, and how to make them work for your business.

I like to think of events as including ALL the experiences you create for your clients and audience, and keeping them personalised by focusing in on the emotions you want your brand to provoke in people. - Venese Lau

Highlights

In this value-packed episode you'll learn:

  • How to get started with events.
  • The one-thing you must do when networking or running events.
  • The role events can play in building your brand or business.
  • Why it's helpful to think of events in the broadest sense.
  • Why events bring your clients closer to your business.
  • Why you should strongly consider adding events into your marketing strategy.
  • The steps to take when putting on events for your business.
  • The secret tool that will open new doors and opportunities for you and your business.

...and so much more!

Recognise that every failure is a lesson in how to do it better next time. But you can't learn and grow unless you put yourself out there. So get over your perfectionism and just go for it. Venese Lau

About Venese Lau

Venese Lau runs an events and marketing company in Tokyo, Japan. She has been an entrepreneur since she was 19, running all kinds of offline and online businesses.

She is the host and face behind Your Entrepreneur Resources, where she helps entrepreneurs start, grow and scale their businesses, connecting them with the right mentors, resources and tools. 

Connect with Venese

Website     Linkedin     Facebook     Twitter     Instagram

Join the Driven Female Entrepreneur Community

Come and join like-minded women in the FREE online community for Driven Female Entrepreneurs.You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!

> The Driven Female Entrepreneurs Club

Other Episodes you May Enjoy...

A Shy Girl’s Guide to Networking

Getting Featured in the Media

Branding and Visibility for Small Business

> More Podcast Episodes

About Your Host, Melitta Campbell

Melitta Campbell is a Business Coach on a mission to help women become confident owners of purpose-driven businesses.Since '97, Melitta has been helping businesses grow through stronger value propositions, marketing strategies and leadership. Today she uses her knowledge and experience to help women enjoy greater fulfilment, time freedom and profit from their business through her 121 advisory and signature Dream Clients Blueprint business coaching experience.

While her expertise lies in business strategy, communications and marketing, and leadership, having been her own boss for 12 years, Melitta understands that being successful takes a lot more than a perfect plan. You also need the skills, vision and confidence to implement it. Therefore, Melitta’s coaching programs feature a personalised approach that helps clients build confidence and an entrepreneurial mindset, while also building a profitable value-driven business.

Melitta also supports women through her work as a TEDxLausanne and TEDx Swansea Speaker Coach, through the content on her blog, her Facebook community the Driven Female Entrepreneur Club, through her communities on Entnest, the home for entrepreneurs, her international best-selling book The Power of Why, her latest best-selling book A Shy Girl's Guide to Networking and here on the Driven Female Entrepreneur Podcast.

Looking for guidance to grow your business?

Book your Free Business Growth Call.

Get More Clients with your FREE Listener Gift

Building a solid network of people who know like and trust you is the ultimate shortcut to everything you want to achieve in life and business. It's also your most powerful and cost-effective marketing tools!

Download your Networking Checklists and learn how to confidently build your network and enjoy greater success.

Building your Business With Events - Venese
Building your Business With Events - Venese Lau

Blog

Latest Posts

31 Quotes to Inspire Your Networking Success

If you feel shy, awkward or out of place when networking, these quotes will help you feel inspired to try again - knowing that everyone can network with ease and confidence, once they know these secrets!

Read more >

How to Plan Your Business for Success in 2023

No matter where you are in your business, you need a clear plan for turning your dreams into reality. Here's how you can set yourself up for greater success in 2023 with clear goals and a winning plan!

Read more >

How to Use a Client Journey Map to Attract more of the Right Clients

Want to WOW your clients at 'Hello' and give them an experience that will have them coming back for more - and bringing their friends? The secret lies in having a Client Journey Map...

Read more >

Podcast

More Episodes

The Planisodes: Set Your Business Up for Success in 2023 (the easy way)

Ready to make this year your best yet?! Don't miss the 'Planisodes', a series of mini episodes to help you in create motivating goals and clear plans for your business in 2023 - includes a downloadable tool to help make planning and achieving your goals simple!

Listen to Podcast >

Creating A Website That Converts

Don't miss this episode as Genc shares his journey and discusses how to create the ideal website that will promote engagement and ultimately result in conversion.

Listen to Podcast >

Your Website Questions Answered

In this episode, I answer your biggest questions when it comes to creating a website that works.

Listen to Podcast >

Feeling lost, confused or overwhelmed
when it comes to growing your service business?

Take the quiz to determine your next best steps (It takes only 3-minutes).

Let's get started →