Welcome to the Driven Female Entrepreneur Podcast. The business show that shares practical advice to help you dream bigger and achieve more in your business – without ever feeling overwhelmed or fake.
In today’s episode, I’m doing something a little bit different: Live Pitch Coaching.
One of the biggest things holding businesses back, especially those offering a service like coaching or consulting, is this: Having the ability to clearly and confidently communicate the true value of what they do in any situation.
Much less, doing so in a way that feels natural and prompts your perfect prospects to say: “OMG, I need that, tell me more!”
And in all honesty, why would they? Few people are ever taught communication skills at school or even business school.
There is a big gap – and it’s the reason I pivoted my own business from communication consultancy, coaching and training for large companies and leaders, to start helping small business owners, coaches and consultants to communicate, market and sell their true value with confidence. Leading me to become known as The Value Whisperer.
One of the unique features of my Dream Clients Blueprint programme is that I personally help you create your winning pitch via my Magnetic Marketing Message Matrix. A service that is now also available to business owners and entrepreneurs outside of my Blueprint programme (take a peek here).
However, in today’s episode, I show you exactly how you can use the same system to create your own business pitch or engaging introduction.
Don’t miss this insightful episode as I help Jennie Reed of Excellence in English create a pitch for her one-to-one English pronunciation coaching.
“Language perfection is elusive, and pronunciation nuances can make all the difference in understanding and being understood.” - Jennie Reed
Covered in today’s episode:
08:27 : Understanding the offer.
12:16 : Brainstorming client pain points.
16:58 : Understanding the emotion behind these pains.
20:49 : Exploring the Value you Offer.
35:25 : Brainstorming all the outcomes clients walk away with.
42:43 : Bringing it all together.
48:29 : Pitching the offer.
53:41 : Assessing the pitch – what was missing.
“Pronunciation is about clear and confident communication, not imitating a single English accent.” - Jennie Reed
Want Help to Create Your Winning Business Pitch?
Knowing exactly how to introduce your business in any situation is a powerful skill for any entrepreneur, leader or business owner.
But it’s not always clear how to do this naturally and with impact.
In the Perfecting Your Pitch sessions, I'll help you create your own Magnetic Message Matrix, and learn how to use this in any situation.
You'll never feel lost as to what to say again!
Did you enjoy this week’s episode?
Let me know how these insights have helped your pitch creation and discuss your take-aways and ideas in the Dream Clients Club community here.
Don’t keep this learning to yourself, share this episode with 5 of your business besties or with your network on social media, and help more business owners thrive.
You know how sometimes you say something and it doesn't come out quite the way you intended. If English is your mother tongue, you probably just laugh it off. However, when this happens for those who speak English as a second language, they often blame their language skills.
Jennie works with people who use English regularly in their professional life, but don't consider English to be their first language. She helps them build up their confidence so they eliminate confusion and self-doubt, by developing their communication skills to create better relationships, and increase self-esteem through English pronunciation coaching.
Connect with Jennie
Access your Free Training (as mentioned in the show)
The number one question I'm asked is: How can I get more clients?
To help you market your business and attract more of your ideal clients, don't miss this masterclass:
> Access your Free Training and Attract your Next Dream Client Here
Melitta Campbell is an award-winning business coach who is passionate about helping women confidently Build, Grow and Scale a profitable business that allows them to do work that they love, create the balanced lifestyle they desire, and feel proud of the difference they are making.
Her expertise comes from 25+ years of experience in communication, marketing and leadership, including more than a decade of running her own businesses. This allows her to coach her clients on the inner-game of success as much as the practicalities of starting and running a thriving business.
Melitta is also the best-selling author of A Shy Girl’s guide to Networking, international speaker, and host of the Driven Female Entrepreneur podcast.
In 2021, LinkedIn named Melitta as one of the top Sales Influencers to follow and one of their top 14 most authentic contributors.
At AIs Influential Business Woman Awards in 2021 and 2022, Melitta was awarded:
Most Influential Female Business Coach (Europe)
She was recently named as one of the top Female Business Coaches in the World by Cade Hildreth, and
Grant Cardone and Pete Vargas invited Melitta to be a judge at: The Great American Speak Off 2023 event in Las Vegas, attended by 40k guests.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
Join the Driven Female Entrepreneur Community
Come and join like-minded women in the FREE online community for Driven Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
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