How do you feel about Sales?
Sales is an essential part of every business. The bottom line is that without clients, you don’t have a business.
Yet, sales and selling can strike fear into the hearts of many business owners!
Even those with a sales or marketing background, and existing skills in this area, soon discover that selling yourself is very different to selling on behalf of a company.
However, these women featured on the Driven Female Entrepreneur podcast, will give you a fresh perspective on sales, so you can build a solid sales mindset and start selling with greater confidence.
#51 Selling with Noble Purpose – Lisa McLeod
“Women tend to think they are no good at sales. They're wrong. The instinctive way they see the underlying issues and care about others, makes them sales rockstars.” - Lisa McLeod
Do you think you’re at a disadvantage because you’re a woman in sales?
Let Lisa McLeod change your mind. She is a sales consultant and best-selling author of ‘Selling with Noble Purpose’.
She's spent the last two decades assisting business executives in increasing competitive distinction and emotional involvement.
Lisa believes that women have a secret advantage when it comes to business success, and she wants to teach you how to approach sales the right way and develop your process, as well as how to boost your sales confidence so you can assist more of your customers get the outcomes they want.
🎧 Listen to Lisa’s Episode: Selling with Noble Purpose
#95 The Right Way to Sell via Social Media – Karen Cureton
“The first step when selling on social media is to optimise your profile, so it does you justice. People will buy into that genuine energy you have when you are authentic, so embrace the real you on social media.” - Karen Cureton
Everyone is on social media now, but are you finding problems using it to boost your sales? No need to look any further; Karen Cureton is the one to ask!
She has vast sales and marketing expertise and is an award-winning sales and social media strategist. She discovered a simple method for cultivating authentic connections on social media sites, which she now shares with her coaching and training clients in order to help them expand their audience and company.
She'll show you how to effectively utilise social media to market your business and develop genuine relationships. Listen to her interview to know how you can successfully navigate the tumultuous world of social media to generate authentic sales and business growth.
🎧 Listen to Karen’s Episode: The Right Way to Sell via Social Media
#97 The Roadmap to Increased Revenue – Kristin Zhivago
“Selling is not really selling. It's having a conversation with somebody about what they're trying to do and then seeing if you can help.” - Kristin Zhivago
Kristin Zhivago, a revenue coach and the president of Zhivago Partners, a digital marketing management company.
She spent decades as a "revenue coach," assisting CEOs and entrepreneurs in increasing revenue by determining what and how their consumers wanted to buy from them.
She educates businesses how to increase profits by figuring out what their consumers want to purchase and how they want it delivered.
Her knowledge is also documented in her book, Roadmap to Revenue. She'll show you how to negotiate the labyrinth of sales, as well as how to grasp the requirements and goals of customers by understanding their psyche.
Listen to her interview to hear why it's critical to understand clients' needs and mindsets in order to maintain business success.
🎧 Listen to Kristin’s Episode: The Roadmap to Increased Revenue
#72 Why Selling = Service – Liz Dederer
“The only thing we ever need to focus on in business is to create a customer, and a customer is someone who pays. Period.” - Liz Dederer
Liz Dederer is the CEO of Selling With Service, a company that educates women to speak their value and claim their worth so that they never live a life that limits their capacity to be their greatest selves.
Despite the chaos in the market, she has developed a profitable firm, and like her, you can enjoy and win at sales. She'll teach you things like why women have a natural advantage in sales, how to charge your value, and how to close sales discussions, among many other things.
To learn more about how you can overcome your business challenges, particularly around sales and business growth listen to her interview.
🎧 Listen to Liz’s Episode: Why Selling = Service
What Works for Your Sales?
Has any of the sales advice in these podcast episodes impacted your ability to sell? What have been your biggest sales challenges? What practices, books or advice has helped you sell with confidence?
I’d love to know more about you and your sales experiences – share them in the comments below or join the conversation in the free community: The Dream Clients Club.
Enjoy more episodes from the Driven Female Entrepreneur podcast episodes via your usual platforms such as Apple Podcasts, Google Play, Spotify, Stitcher etc. And if you enjoy the show, don’t keep it to yourself - share it with your network via your social media and leave a review on iTunes (click ‘Ratings and Reviews’) so more people can find and enjoy the show.
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